Aprendendo a PaparAprendendo a Papar
Baby-led weaning

If you need help, break the glass.

Baby-led weaning without guesswork. No more generic plans. Your baby is the one who “chooses” what to eat — and the system learns from them.

Get started
Course + app for 2 years · R$ 279 in up to 12 installments
Red fire-alarm-style box with a toy mallet on a chain, showing the app screen in a kitchen
Stressed mother trying to feed a crying baby in a highchair
Before

Guessing isn't caring.

Every meal becomes a question: can I offer this? Is it time? What if they reject it? What if they react? Deciding alone wears you out more than cooking.

  • Guilt for missing meals during the workday.

  • Generic plans that ignore what YOUR baby has accepted.

  • A new tooth and the whole introduction routine regresses.

  • Wrong textures: food too dry, baby refuses.

  • Nanny or grandma on the routine, no way to know if they're following.

Mother smiling while using the app as her baby eats happily in a highchair
After

You decide what matters. The app handles the rest.

Ready-made plans, allergen window watched, diary logged in seconds. Time left to actually enjoy your baby's meals.

  • The app handles the “what” so you handle being present.

  • Plan learns from every meal you log for YOUR baby.

  • Algorithm adapts to refusals and bad phases without abandoning you.

  • Texture progression per stage — steps back if something isn't sticking.

  • Whole family on the same page: nanny, grandparents, partner — they all see it.

Who's behind this

Built by a family who lived through baby-led weaning.

Aprendendo a Papar wasn't born in a startup meeting room. It was born from the routine of a couple with a baby at home and the input of a doctor in the family. We built what we wished we had when we started — that's it.

F

Fernando Costa

Co-founder · Engineering

Father. Wrote every line of code thinking about how he wanted to be helped at 6pm on an exhausting day, with no energy to think about a meal plan.

I

Isabel Cristina

Co-founder · Product

Mother. Decides what makes it into the app based on what actually matters in a mother's day-to-day — and what's just product noise.

T

Dr. Thaís Augusta

Co-founder · Clinical content

Physician, Isabel's cousin — and a mom too. Her daughter is close in age to Isabel's baby; she lives the same routine of working out of the house all day, splitting care between her partner and the nanny. Reviews guidelines, validates allergen safety, and makes sure every app recommendation aligns with current scientific literature.

How it works

Three things that change your routine

Plans that learn

The app builds the whole week respecting age, your baby's real acceptance, and curated pairings. You just decide what to adjust.

Diary with charts

Log each meal in 2 taps. See in graphs what's being accepted, what needs repeating, and how taste is evolving.

Allergen safety

3-to-7-day window per allergen (you choose). The app reserves the slot, reminds the follow-up, and blocks if a reaction happens.

What it's built on

Built on the best available evidence.

We don't invent guidelines — we follow the ones the Brazilian and international medical community has already established. Every recommendation in the app can be traced back to one of these 4 sources.

Medical society · Brazil

SBP

Brazilian Society of Pediatrics. Official guidelines for food introduction, age ranges, and developmental milestones. Reference document used by pediatricians in Brazil.

Medical society · Brazil

ASBAI

Brazilian Association of Allergy and Immunology. Allergen introduction protocol with a monitoring window — the basis of our allergen system.

Clinical trial · UK

LEAP Study

Learning Early About Peanut Allergy. Showed that early peanut introduction REDUCES allergy risk by up to 80%. Changed global guidelines on allergens.

Clinical trial · UK

EAT Study

Enquiring About Tolerance. Extended LEAP's conclusions to egg, milk, fish, sesame, and wheat. Supports the recommendation to introduce all 9 allergens early.

Try it now

Let's prepare a plan for your baby

In 4 quick steps we collect the essentials. You receive the personalized plan by email.

Where do we send it?

Your email is needed so we can send the plan when it's ready.

No spam. You can opt out anytime.
Plans

One plan: course + app for 2 years

From pregnancy to your baby's second birthday. One payment, up to 12 card installments.

Everything included
Course + app

The video course and the app that applies each lesson to your baby's meal plan.

R$

279

for 2 years

= R$ 11,63/mês
  • ✓

    Video course with nutritionist Camila Romano

  • ✓

    Weekly meal plan and shopping list for the age

  • ✓

    Allergen windows with method

  • ✓

    Diary, pediatrician report and family sharing

  • ✓

    Buy during pregnancy and start when the baby arrives

Get started
Secure payment via Hotmart. 7-day guarantee. No renewal.
Common questions

Questions we usually get.

Yes. Every recommendation in the app — minimum age per food, order of allergen introduction, texture progression — comes from SBP and ASBAI guidelines, reviewed by Dr. Thaís Augusta, our co-founder physician. If a food isn't safe for your baby's stage yet, the app simply doesn't offer it. If a reaction is logged in the diary, the algorithm blocks and alerts you.

We use a specialized algorithm, built from scratch just for baby food introduction — not a generic AI that “guesses” answers. Every recommendation follows clear rules from pediatric guidelines (minimum age, allergen order, texture progression), and we can explain why each food is on the plan. The part that learns, learns from YOUR baby: what they love shows up more, what they rejected comes back gently in another preparation, and the allergen window is always respected. It's like having someone who knows the subject — and knows your baby — building the week's plan.

Both. You pick the prep that matches your baby's stage and your routine. The app offers the same food in different textures depending on the stage: fork-mashed at 6 months, finely chopped at 8, larger pieces at 12. If your baby does BLW, we show the safe cut. If they eat purees, we show the consistency. Never forces a side.

On initial setup you flag the restriction (e.g., cow's milk allergy) and the app removes that food and its derivatives from ALL meals — no exception. The other 8 allergens follow the standard introduction protocol with a monitoring window.

Yes. In the first 7 days you request a refund right in the app, under Menu and then Subscription, and Hotmart returns the amount. After that, the access is yours for 2 years, with no automatic renewal and no new charge.

No. The "Alergênicos sem pânico" ebook is a separate, optional product. Anyone with the plan gets the ebook as a bonus, free. If you only want the ebook (without the app), you can buy it separately.

Yes. You can register up to 4 babies in the same account — useful for families with twins, siblings close in age, or for grandparents and nannies following the grandchildren. Each baby has their own history, inferred palate and personalized meal plan.

Yes. Besides you, you can invite up to 4 people — the other parent, the grandmother who helps with meals, the nanny who prepares the food. Each guest signs in with their own account and sees the same baby history in real time. All under a single plan, with no separate payment per caregiver.

To wrap up

Your baby's first meal is unique.

You don't need to become a nutritionist to handle it. Let the app take care of the plan, what to repeat, what to wait on — you take care of what matters: being there.

One-time payment · 7-day guarantee · From pregnancy to age 2

In case of doubt, break the glass · Aprendendo a Papar | Learning to Eat